International Conference on Advanced Marketing – 2017

26th - 27th January, 2017, Hotel Galadari, Colombo, Sri Lanka

“Marketing for Next Generation”

Organizing Committee of ICAM 2017, Colombo - Sri Lanka welcomes the scientific & corporate community to the International Conference on Advanced Marketing 2017 (ICAM 2017). ICAM 2017 is organized by the Department of Marketing Management, Faculty of Commerce and Management Studies, University of Kelaniya, Sri Lanka and the International Institute of Knowledge Management (TIIKM).


Prof A. Parasuraman

The second most quoted Guru in Kotler's Marketing Management and the Guru of ever popular SERVQUAL model used in service marketing

Professor of Marketing & Holder of the James W. McLamore Chair
School of Business Administration
University of Miami

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Prof. Sergius Koku

Florida Atlantic University,
Boca Raton, Florida,

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Conference Chair


Dr. Ajith Medis

Senior Lecturer at University of Kelaniya,
Board Consultant: Alliance Finance PLC,
Marketing Consultant: Prime Lands

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Conference Sessions

  • Consumer Behavior
  • Tourism Management
  • Marketing & Promotions
  • Service Marketing
  • Brand Management
  • Sustainability/Cooperate Social Responsibility/Green Marketing
  • Digital Marketing
  • Entrepreneurship /Small to Medium Enterprise
  • Supply Chain/General Management

Session Speakers

Asst. Prof. Emel Kursunluoglu Yarimoglu

Yasar University,Turkey

Assoc. Prof. Betül Önay Doğan

Istanbul University, Turkey

Asst. Prof. Eda Yasa Ozelturkay

Cag University, Turkey

Dr. Sara Gancho

Universidade Europeia, Portugal


University Institute of the Gulf of Guinea,Cameroon

Hanan Arnous

American University of Kuwait, Kuwait

Dr. Shashi Shekhar Mishra

Indian Institute of Technology Kanpur,India

Asst. Prof. Mirosław Matusek

Silesian University of Technology, Poland

P. G Sucharitha Thilakenatha Samarasekara

University of Moratuwa, Sri Lanka

Niranjala Tennakoon

Wayamba university of Sri Lanka, Sri Lanka

Aruna Sampath Aththanayake

University of Kelaniya, Sri Lanka

Dr. Laurent Georges

University of Toulouse III, France

Ms. Pooja Arora

Apeejay Stya University, India

K.S. Heruppage

University of Peradeniya, Sri Lanka

Umangi Lasanthika Herat

Wayamaba University of Sri Lanka, Sri Lanka

Assoc. Prof. Soňa Chovanová Supeková

Pan-European University in Bratislava, Slovakia

Ms. Rehenuma Rahman

Premier University, Bangladesh

Ms. Arunee Hamkhamphai

Khon Kaen University, Thailand

Dr. Simon Iskajyan

Plekhanov Russian University of Economics, Republic of Armenia

Ms. Ishrat Jahan Synthia

North South University, Bangladesh

Assoc. Prof. Pensri Jaroenwanit

Khon Kaen University, Thailand

Umangi Lasanthika Herat

Wayamaba University of Sri Lanka Sri Lanka

Prof. Edyta Rudawska

University of Szczecin, Poland

Ms. Vathana Bathmanathan

Universiti Tenaga Nasional , Malaysia

Ms. Anjali Sharma

Indian Institute of Technology-Kanpur, India

Main Conference Coordinators

Ms. Sandali Gurusinghe
Hotline: +94 768 223 146
TP : +94 113 098 521/2
Ms. Gayumi De Costa
Hotline: +94 770 624 172
TP : +94 113 098 521/2
Mr. Saranga Meepitiya
Hotline: +94 768 223 146
TP : +94 113 098 521/2
Mr. Arun Francis
Hotline: +94 773 027 621
TP : +94 113 098 521/2


Get  Connected

Get Connected

ICAM 2017 provides the perfect networking opportunity with eminent scholars, mid & early career researchers, practitioners & members representing industry and communities to stimulate exchange of knowledge & practice in a friendly & supportive environment

Power of Position

Power of Position

If you aim to make an impact on your career or industry, you need to develop a reputation as an expert. ICAM 2017 will get face time with other industry experts. Thus take this opportunity to present your question or opinion during the panel discussions or within the industry forum.

Know Inside Out!

Know Inside Out!

ICAM-2017 Conference will broadly cover all disciplines of marketing from fundamental research to marketing applications. Thus ICAM-2017 is another opportunity to move ahead in the next generation of marketing in terms of intellectual growth, identification of challenges and so forth.



Being in the conference should be rewarding and fun.  ICAM 2017 would add a layer of enjoyment to managing your career growth by mixing a social aspect into your learning and industry branding efforts. 



We take organizing conferences way too serious. We consider; it is our utmost responsibility to add value to participants. For this, we are maintaining the 100% quality policy, and following the international conference standards to ensure the perfect professionalism.


Registration Fee

  Final Registration Deadline 10th January 2017 Onsite 26.01.2017
Local LKR 19,000 LKR 20,500
International / Asia USD 385 USD 405
International / Non Asia USD 405 USD 425

Registration Form

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